The Holisticpreneur Mindset
The mindset shifts every healer needs to run a business: confidence, resilience and balance.
- The power of coaching
- Unlocking your entrepreneurial potential
- The art of balance: thriving in business and life
Certification · The Holisticpreneur Program
Pillar 3 of 3 · Online Business & Marketing
The Holisticpreneur Program
Turn what you know into work you can do from home: a clear message, an offer, a simple website, email, content and clients.
What is the Holisticpreneur Program?
The Holisticpreneur Program is the online business and marketing pillar of the Arukah Holistic Healer Certification. In six modules you learn the mindset and foundations of a healing business, how to create your signature coaching program, and how to market and sell it online with integrity. It works on its own for practitioners trained elsewhere.
Knowledge is not enough
Most holistic health programs teach information but not how to turn it into a business. You need a message, an offer and a way to reach people. You need a way to explain what you do, accept payment, create content, build trust and guide people into working with you.
Before I was an herbalist, I was a computer scientist at NASA, then I built websites, apps and digital marketing for Silicon Valley technology companies. I used those skills to build Arukah from home while homeschooling my children. This pillar teaches you the same tools, step by step.
What you'll study
Here's what you'll learn
Building Your Business Foundation
The groundwork for a business that lasts.
- Your story and your brand
- Your mission, vision and the value you offer
- The legal framework that protects you and your clients
Create Your Signature Coaching Program
A transformational program your clients value, and a practice you can sustain.
- Finding your niche and the people you serve best
- Designing a program that delivers real results
- Client care and fulfillment
Marketing & Sales with Integrity
How to reach the people who need you and help them say yes.
- Simple sales funnels
- An online presence that shows your expertise
- Building trust and credibility
- Using AI tools for content, research and client management
Growing Your Practice
Serve more people without working more hours.
- Group programs, workshops and retreats
- Strategic partnerships
- Streamlining and automating your business
Bonus: Expanding Your Reach & Influence
Become a trusted voice in your field.
- Writing a book that builds credibility
- Public speaking
- Reaching a wider audience
Each lesson: a video introduction from Mayim, documentaries or expert interviews, and a book to read or listen to, then an assignment Mayim and her team review. Self-paced, with lifetime access and periodic live classes. Lessons are updated from time to time.
What you'll be able to do
- Lead your business with confidence and balance
- Tell your story and build a brand
- Find your niche and the people you serve best
- Design a signature coaching program
- Build an online presence and simple sales funnels
- Market and sell with integrity
- Grow through group programs, workshops and partnerships
- Use AI tools to save time on content and admin
New for 2026
The Finish and Flourish Guarantee
Eligible students who complete the Holisticpreneur Program within one year, submit monthly progress reports, implement the business assignments, launch and market a wellness-related offer, and do not earn back their tuition within three years may apply for a 100% tuition refund. If you enroll in the full certification, the refund is based on the Holisticpreneur portion of your discounted bundle tuition. Full details are shared during enrollment.
What students say
“She's helped us with life lessons, health counseling, and business insights that reflect deep knowledge and wisdom.”Dr. Ark Pizarro, M.D.Medical doctor
“Beyond health, she's given me guidance in processing trauma, strengthening family relationships, and even running a business.”Rivkah Jaton Maddox & FamilyStudent and family
On its own, or all three
Complete the certification.
Each pillar can be taken on its own. Take all three and you receive a dual certification as a Naturopathic Herbalist and Holistic Coach.
Pillar 1
Naturopathic Herbalism
Health foundations and avoiding toxins, diet and orthomolecular nutrition, and the herbal traditions of the master healers.
Explore this pillar →
Pillar 2
Holistic Life Coaching
How to guide people through the emotional, relational and spiritual sides of healing: the five levels of the soul.
Explore this pillar →Questions people ask
I'm not good with technology. Can I do this?
Yes. You learn one step at a time, from someone who has done it. You don't need to be technical to begin.
I'm already a coach, herbalist or nurse. Is this for me?
Yes. This pillar works on its own for practitioners who trained elsewhere and want to reach more people.
Is there a guarantee?
Yes. The Holisticpreneur Program comes with the Finish and Flourish Guarantee. See how it works.
Will I make money?
We can't promise anyone a certain income. What you will learn is the same set of tools Mayim uses every day to run Arukah, and assignments that build real business assets as you go.
How long does this program take?
At about 5 to 7 hours a week, most students finish in about 3 months. It is self-paced.
What do I receive when I finish?
A certificate as a Certified Holisticpreneur.
What does it cost?
Tuition and payment options are shared with the waitlist and at our live events. Enrolling in all three pillars together costs less than taking them one at a time. Join the waitlist and you'll hear first when enrollment opens.
Build work that fits your life.
Join the waitlist to hear first about Mayim's next live event and when enrollment opens.
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